In creating the identity for Rockvine Homes, a high-end home building company, we developed a brandmark based on the concepts of stability, strength, and family heritage, as represented by the shield. Additionally, the brand embodies a sense of opportunity and warm welcome, as represented by the keyhole shape formed by the mirrored R’s.
The uniqueness of a home is tied to the uniqueness of its inhabitants.
Every detail of a house has a unique story to tell, just like the people who live there.
Homes have a soul. And soul is what drives Saunders Bradford forward.
We built a brand identity to show that Saunders Bradford operates out of a respect for the soul of a home. Building homes that build lives.
Brandmark for a General Contractor who advances the vision.
Stability and consistency are a necessity to the building process. So is trust in the people managing and executing a project. When Clements Dean Building Company approached us about a new brand, they were looking to refine and focus their business. We crafted a brand identity that honed in on the true building blocks of a good company: integrity and strength of character.
Clements Dean Building Company.
Integrity is our foundation.
Brand identity for a sign company who points the way forward.
Nearen Construction is a General Contractor in Cullman, AL. 2015 marks their 50th year in business, so it was an appropriate time to update the brand identity. Nearen has a very good reputation for excellence in construction, as well as being a leader in Cullman. The new identity honors the company’s past while modernizing and positioning it for growth in a very competitive industry.
Nearen is an incredibly close knit group of people who truly treats its clients and each other like family. Families treat each other with respect. Families are honest and transparent with one another, even when the truth hurts. Families are loyal. Families are dependable. Families share. Families bear each other’s burdens. Families pitch in. Families take care of each other. Families build together.
Nearen Construction builds together.
Brandmark for an excellent painter.
In naming and creating a brand identity for a high-end architectural woodworking company, we considered the high level of work, detail, and craftsmanship the company provided. With that concept in mind, we developed an illustrative brand mark whose intricate, interwoven details are representative to the attention to detail found in Canopy’s work. The tree not only represents the material with which the company works, it also represents heritage of the well-built construction, a sense stability, and the highest level of shelter and protection.